Online Banners

A banner has about one second to grab attention, and a couple more to persuade someone to click. That doesn't sound like much, but it's exactly why a good banner is a harder job than it looks: a few squares have to hold a clear message, an appealing design and a prompt to act — all in line with your brand.

Our graphic designers create web banners for advertising campaigns — both static and animated. We prepare banners in every size and format needed, so they display correctly on Google Ads, social networks and other advertising platforms.

A good banner isn't just a pretty picture. It rests on an understanding of who the ad is aimed at and what we want it to achieve. A message that suits one goal may not suit another, so we always start with the question of what the banner should achieve, and only then turn to the design.

Like any graphic design, banners are created in line with your company's style guide — the right colours, fonts and use of the logo. That way, each ad reinforces your brand recognition rather than looking like a stray piece.

A banner's results can be undone by many small things: a poor choice of font, too much text, an unsuitable colour combination or an unclear prompt. That is exactly why we think through every detail — because a banner no one notices or understands is wasted advertising budget.